---
title: "‘Misogyny with a marketing budget’: UK AI firm accused of sexist advert"
slug: "misogyny-with-a-marketing-budget-uk-ai-firm-accused-of-sexist-advert"
date: 2026-04-15
category: tech-pub
tags: []
language: en
sources_count: 1
featured: false
publisher: AInauten News
url: https://news.ainauten.com/en/story/misogyny-with-a-marketing-budget-uk-ai-firm-accused-of-sexist-advert
---

# ‘Misogyny with a marketing budget’: UK AI firm accused of sexist advert

**Published**: 2026-04-15 | **Category**: tech-pub | **Sources**: 1

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## TL;DR

Narwhal Labs ad for ‘AI employee’ contains strapline: ‘She outworks everyone.

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## Summary

Narwhal Labs ad for ‘AI employee’ contains strapline: ‘She outworks everyone. And she’ll never ask for a raise’ A British AI company that recently secured millions of pounds of investment has been accused of running a misogynistic and sexist advertising campaign. The Advertising Standards Authority (ASA) has received at least seven complaints about the campaign by Narwhal Labs, which includes an advert depicting a woman next to the strapline: “She outworks everyone. And she’ll never ask for a raise.” Continue reading...

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## Why it matters

Narwhal Labs ad for ‘AI employee’ contains strapline: ‘She outworks everyone.

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## Key Points

- Narwhal Labs ad for ‘AI employee’ contains strapline: ‘She outworks everyone.
- And she’ll never ask for a raise’ A British AI company that recently secured millions of pounds of investment has been accused of running a misogynistic and sexist advertising campaign.
- The Advertising Standards Authority (ASA) has received at least seven complaints about the campaign by Narwhal Labs, which includes an advert depicting a woman next to the strapline: “She outworks everyone.
- And she’ll never ask for a raise.
- ” Continue reading...

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## FAQ

**Q:** What is ‘Misogyny with a marketing budget’ about?

**A:** Narwhal Labs ad for ‘AI employee’ contains strapline: ‘She outworks everyone.

**Q:** Why does it matter?

**A:** Narwhal Labs ad for ‘AI employee’ contains strapline: ‘She outworks everyone.

**Q:** What are the key takeaways?

**A:** Narwhal Labs ad for ‘AI employee’ contains strapline: ‘She outworks everyone.. And she’ll never ask for a raise’ A British AI company that recently secured millions of pounds of investment has been accused of running a misogynistic and sexist advertising campaign.. The Advertising Standards Authority (ASA) has received at least seven complaints about the campaign by Narwhal Labs, which includes an advert depicting a woman next to the strapline: “She outworks everyone.

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## Related Topics

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## Sources

- [‘Misogyny with a marketing budget’: UK AI firm accused of sexist advert](https://www.theguardian.com/media/2026/apr/15/ai-firm-accused-sexist-advert-narwhal-labs-misogyny) - The Guardian AI

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## About This Article

This article is a synthesis of 1 sources, curated and summarized by AInauten News. We aggregate AI news from trusted sources and provide bilingual (German/English) coverage.

**Publisher**: [AInauten](https://www.ainauten.com) | **Site**: [news.ainauten.com](https://news.ainauten.com)

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*Last Updated: 2026-04-15*