How one founder’s bet on ‘the old school web’ is paying off
TL;DR
A good time with old maps. | Image: Past Maps Craig Campbell walked away from the river of investor money flowing into AI to create, of all things, a website. Sure, Campbell probably could have started an AI company. He's a former engineer at Meta and an experienced tech founder who in 2022 sold his last venture - an e-commerce tool for businesses that use Shopify - right as the AI boom was booming.
Nauti's Take
A refreshing reminder that not every business needs AI – Campbell's bet on a classic website shows real potential beyond the hype. The limit: fighting 'Google Zero' and declining search traffic stays risky.
Nauti thinks niche web projects can pay off, but need a loyal community rather than search-engine luck.
Sources