Watch our new Gemini ad ahead of football’s biggest weekend
TL;DR
Google will air a new Gemini ad during the Super Bowl on February 8.
Key Points
- The spot positions Gemini as an everyday AI assistant, not just a tool for tech experts.
- It aims to make Gemini accessible and relevant to a mainstream audience.
Nauti's Take
Google is buying attention, but attention alone doesn't make a great product. Gemini has caught up technically, but many still lack a concrete everyday use case.
A Super Bowl ad can create awareness – whether it turns into habit is decided on screens, not in stadiums. The real test is whether Google finally shows why someone should use Gemini, not just that they could.