Universal Music is launching an AI music platform with ElevenLabs
TL;DR
Universal Music Group is launching a new AI-powered platform that will allow users to draw from its catalog of licensed music to create song remixes, mashups, and new takes on tracks, according to an announcement on Thursday. The record label is developing the platform through a multi-year licensing agreement with ElevenLabs, a company that specializes in AI voice and music generation.
Nauti's Take
A licensing path where rights holders and an AI company sit at the same table is real progress: remixers get legal access to a genuine catalog, and artists keep their opt-in. The open question is how fair the payouts turn out while UMG builds in parallel with Udio, Spotify and Nvidia.
Music creators gain a clean source. Anyone betting on quick reach with someone else's material should read the terms first.
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