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Google Pics is like Canva, but with even more AI

TL;DR

Google has a new suite of creative design tools for Workspace users called Google Pics, aimed at making it less cumbersome for businesses to edit and generate professional-grade AI images. Built around Gemini and the Nano Banana generative model, Pics gives more granular control over prompt-based image making: users can tap specific objects or text and describe what they want changed, which may avoid the ugly results chatbots are known to produce for marketing imagery.

Nauti's Take

The advantage is the interaction model: tapping an object and describing the change sits much closer to real design work than the usual prompt roulette, and for teams without a designer that saves serious time. The limit is the ecosystem, since Pics mainly pays off if your company already lives inside Workspace.

Marketing teams should give it a test run, while anyone with a working Canva routine has little reason to switch in a hurry.

Sources