YouTube is expanding its AI deepfake detection tool to politicians and journalists
TL;DR
Public officials and journalists will soon be able to keep track of AI-generated deepfakes of themselves on YouTube through the platform's likeness detection feature.
Key Points
- The tool is already available to millions of content creators on YouTube, but beginning Tuesday, it will expand to a pilot group of journalists, government officials, and political candidates.
- (At a briefing with reporters, YouTube declined to share who was in the pilot group, including whether Donald Trump is part of it.
- Likeness detection is similar to Content ID, which scans YouTube for copyrighted material - except likeness detection looks for people's faces.
Nauti's Take
YouTube's deepfake detection expansion to politicians sounds noble—until you realize it's still a closed pilot with zero transparency about who's actually protected. If Donald Trump's face isn't in the system, what's even the point?
Sources