8 / 2008

Can the New York Times Save Journalism From Our AI Overlords?

TL;DR

In 2023, the Times sued OpenAI and Microsoft for copyright infringement. They’ve since spent more than $20 million on the case, and publisher A. G. Sulzberger has no plans to stop fighting it.

Nauti's Take

For small media and content teams, the case is a control signal: document access rules, crawling permissions, and licensing before AI platforms become the default distribution layer. The legal outcome remains uncertain, so teams should also build durable first-party data, direct audience relationships, and workflows that do not depend on a single AI provider.

Summary

In 2023, the Times sued OpenAI and Microsoft for copyright infringement. They’ve since spent more than $20 million on the case, and publisher A.

G. Sulzberger has no plans to stop fighting it.

In 2023, the Times sued OpenAI and Microsoft for copyright infringement. They’ve since spent more than $20 million on the case, and publisher A.

G. Sulzberger has no plans to stop fighting it.

Sources