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OpenAI, Anthropic Lead Consumer AI Spending: A16z

TL;DR

Andreessen Horowitz partner Olivia Moore says consumer AI adoption is growing, but fewer than 5% of consumers are paying for even one AI product. She discusses why OpenAI and Anthropic dominate spending, with a small group of power users paying as much as $1,000 a month, and why AI’s next consumer opportunity could come from new business models and categories beyond productivity - including social, entertainment, health and other “multiplayer” experiences. She joins Ed Ludlow on "Bloomberg Tech.

Nauti's Take

For small teams, the testable opportunity lies in narrowly defined use cases with repeat value, such as shared entertainment or health-related support. Before building, validate willingness to pay beyond the small power-user segment, because the Bloomberg summary does not yet provide solid evidence for broader consumer demand.

Sources